Chrysler Deploys Interactive for Crossfire
The new Crossfire sports coupe is coming out and Chrysler has decided to promote it with a massive use of interactive media. As IAR reports, Chrysler is increasing its commitment to interactive...
View ArticleIAB Spain: the best online ads on a DVD
In an effort to push the use of online advertising, IAB Spain has created a DVD with the best Spanish and international interactive ads. Diario Ipmark (in Spanish) explains the DVD also features a wide...
View ArticleTake the risk with Rexona
In Australia, Rexona has just launched an incredibly content rich advertainment website. Riskville “prepares men to take risks”, testing and challenging them with weird questions and impossible tasks....
View ArticleBritish Airways, come fly with me
British sense of humor arrives to France, with a new Publicis Dialog advertainment website for British Airways which makes fun of low cost airlines (link removed). Unfortunately my French is not good...
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